Blog

The Data Game: Mark Carey’s approach to data-driven analysis

The Data Game series sees Twenty3 speak to prominent writers and figures from the world of football to get their opinion on the use of data and analytics in the beautiful game. In the third instalment, we spoke to Mark Carey, who co-hosts the Football Fanalytics podcast and is the Data Analyst at The Athletic. Here’s what Mark…

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Analysis: How James Maddison has added goals to his game

James Maddison’s post-match interview following Leicester City’s 2-0 win over Chelsea was a refreshing one. The versatile midfielder spoke candidly about a number of things, but there was a big focus on how he’s gone about improving his goal return.  The 24-year-old found the back of the net against Frank Lampard’s side to take his…

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5 rules for football content in 2021

The ‘new norm’ is now just the norm. It’s almost been a year since stadiums were filled with supporters, ten months since writers and journalists had access to players and managers in real life as opposed to just Zoom, and seven months since football returned with a vengeance in the UK, with more games now…

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Why the goals have dried up for Liverpool

It’s been 350 minutes since Liverpool last scored in the Premier League. For context, you could watch Avengers: Infinity War and Avengers: Endgame back-to-back with time to spare. The Reds went from rampant to blunt in the blink of an eye. Since the 7-0 win over Crystal Palace, they’ve netted just once. In the space…

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The difference in: Full-backs

Football is and forever has been perpetually evolving, but things have really sped up over the last decade. Previously, roles were defined by positions. Everyone had a rough idea of what to expect from each area of the pitch. Now, though, one position can be, and regularly is, filled by a number of players all…

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The resurgence of Luis Suárez

When it was revealed that Luis Suárez would be leaving Barcelona at the end of the 2019/20 campaign, many expected to see him plying his trade in MLS for the foreseeable future. However, much to the surprise of, well, everyone, he remained in Spain and is now spearheading Atlético Madrid’s title challenge.  The 2-1 victory…

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The truth about clean sheets

It’s often implied that the sign of a good defence is the number of clean sheets they keep. Yet it’s a stat heavily reliant on luck and one that doesn’t necessarily tell the whole story.  For example, a team could be peppered with shots throughout the match but due to poor finishing and goalkeeping exploits,…

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Why sample size is important in football analytics

Has there ever been as much interest in football stats as there is now? Sky Sports, BT Sport and Match of the Day have all embraced the new offerings while banter accounts on social media now dabble in them, if only to antagonise a fanbase.  This is both a positive and a negative.  The more…

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Why are there so many penalties in the Premier League this season?

It’s penalties galore in the Premier League this season. We’re into matchday 17 of the 2020/21 campaign and, on average, we’re seeing four penalties every weekend in the English top flight. Prior to this, the highest was 2.76 during 2016/17. Previously, seeing multiple penalty awards in a single match was a rarity, yet it’s happened…

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Why betting content needs to be driven by insight

Standing out in a saturated market isn’t ever easy. Especially not when those in the market are becoming more knowledgeable. We’ve already covered how social media users are becoming banner blind, but potential bettors are now used to seeing big odds being pushed in an attempt to capture their attention and ultimately gain their custom. …

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