Leicester City x Twenty3

Leicester City are an established Premier League club with a strong internal performance analysis setup — experienced analysts, clear terminology and well-defined workflows.

As demands increased across fixtures, data volume and tactical detail, the club wanted to scale output without adding headcount or disrupting what already worked.

Leicester weren’t looking to replace their existing processes. They needed to reinforce them. Specifically, the analysis team needed to deliver three core report types — consistently, quickly and to elite standards — while managing growing workload and complexity.

Leicester required support delivering:

• Post-match reports
• Opposition analysis
• Set-piece breakdowns

Each report needed to:

• Combine multiple data sources (including Opta and StatsBomb)
• Use visuals aligned to Leicester’s internal KPIs and tactical language
• Be turned around rapidly and reliably
• Slot seamlessly into existing workflows

In effect, Twenty3 needed to operate as an extension of Leicester’s analysis team — not an external bolt-on.

Using the Twenty3 Toolbox, we built a fully customised, automated reporting workflow tailored to Leicester’s internal approach.

A cohesive suite of three reports was delivered:

• Post-Match ReportsAutomated match summaries built around Leicester’s bespoke metrics, player-level insight and tactical context — delivered within hours of full-time.
• Opposition AnalysisMulti-source insights covering formations, xG profiles, player tendencies and team behaviours, all structured around Leicester’s tactical framework.
• Set-Piece BreakdownsDetailed attacking and defensive set-play analysis, including delivery patterns, target zones, success rates and intuitive pitch visualisations.

All reports are:

• Automated — no manual processing or formatting
• Club-branded — fully aligned with Leicester’s visual and tactical language
• Custom-built — designed around how Leicester analyse football, not generic templates

Visualisations are purpose-built for decision-making — clear, familiar and immediately usable by analysts, scouts and coaches.

Crucially, nothing about Leicester’s workflow changed. The tooling embedded itself into how teams already operated.

• Reports delivered in hours, not days
• More analyst time spent on interpretation, less on production
• Consistent outputs across departments
• Scalable support without additional internal hires

Twenty3 is designed to strengthen elite performance environments.

• Built to integrate into existing workflows
• Customised to club-specific KPIs and terminology
• Designed to scale output without scaling teams
• Flexible and scalable by design, allowing clubs to expand analytical capability without unnecessary overhead

Leicester City gained a modern, scalable reporting infrastructure — delivering elite analysis at pace, without adding complexity or headcount.

It wasn’t about reinventing the wheel.

It was about making it turn faster.