Twenty3 and ProMetrics.Club announce Atlético Clube Goianiense as latest Toolbox client

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Twenty3, in partnership with ProMetrics.Club, are delighted to welcome Brazilian club Atlético Clube Goianiense as our latest Twenty3 Toolbox customer, joining our impressive and growing roster of global football clubs.

Hailing from Goiânia, the capital of the Brazilian state of Goiás, O Dragão are competing in the Campeonato Brasileiro Série A this season after earning promotion from Série B in 2023. They are also reigning champions of the regional Campeonato Goiano – and have been for three years in a row.

This deal is the first in what is anticipated to be many in collaboration with ProMetrics.Club – a data analytics business offering advisory services to professional football clubs across Latin America. 

To satisfy a growing demand for enhanced football data, software and visualisations, Twenty3’s proprietary Analytics Toolbox is being leveraged by ProMetrics.Club analysts to deliver tailored consultancy services.

The businesses are also working together to develop and licence co-branded solutions for the Latin American professional club market, including SaaS and custom reports. 

This ambition is aided by the Toolbox’s multilingual capability – which includes the all-important tongues of Spanish and Brazilian Portuguese in relation to the Latin American footballing landscape.

Daniel Carboni, ProMetrics.Club’s Founder & Head of Operations, said: “We are immensely proud to provide technological consultancy for the implementation of the Football Intelligence Centre at Atlético Goianiense. 

“The ability to integrate event database statistics and physical performance data of athletes for market scouting and daily performance analysis in a practical and visual manner has always been our objective. 

“Atlético is nationally recognised for its management capabilities and being the first Brazilian football club to integrate Twenty3 and SkillCorner within its football department in a unified solution exemplifies this.”

Adson Batista, President of Atlético Goianiense, added: “Atlético is an emerging club and the fastest growing in Brazilian football, and this growth needs to be sustained through solid foundations.

“We have chosen Twenty3 to be one of the cornerstones of this growth due to their experience with giants of world football and their tool for generating instant graphics that optimise the flow of data and information for our Football Intelligence Centre.

“This will enhance our accuracy in scouting and analysis. We are an innovative and courageous club and we are proud to be the first in Latin America to combine the integration of an event database with Twenty3 and tracking of performance and physical data with SkillCorner, enhancing our decision-making process.”

Andrew Cox, Twenty3’s Co-CEO, added: “Twenty3 are excited to be able to support our partner ProMetrics.Club in establishing their presence and use of our data technologies across the Latin American football market.

“Welcoming Atlético Goianiense, the first Brazilian club to subscribe to the Twenty3 Analytics Toolbox, to our growing roster of clients is a further demonstration of our multilingual capabilities, global outlook and ambition.”
For more information about the Twenty3 Toolbox, please get in touch below. You can learn more about Atlético Goianiense and ProMetrics.Club by visiting their respective websites.